Show proof

Review popups that put real customers on every page

A review popup widget rotates short customer reviews, with star rating, name and optional photo, as small notifications while people browse. In AutoSocialProof you add reviews you have genuinely received, by webhook or import, and choose how many to rotate and in what order.

Who uses a review popups?

  • Stores with reviews buried at the bottom of product pages
  • Service businesses with Google or Trustpilot reviews
  • SaaS with customer quotes
  • Coaches and course creators with student feedback

Real data only

Where does the review popups get its data?

Only from sources you connect. Nothing is generated.

If no data has arrived yet, the widget shows its fallback text. Write fallback text that is true for your business.

  1. Webhook

    Send title (reviewer), description (the review), stars (1-5) and an optional image.

  2. Import

    Import reviews you already have from the Data tab.

  3. Other widgets

    Attach a collector as a data source.

  4. Review popups

    Shown to visitors with your text, theme and timing.

Which settings does the review popups have?

Every option below exists in the app today. On top of these, every widget gets 9 display triggers, 13 positions, 29 themes, dark mode, entrance and exit animations, translations and statistics.

How many reviews
Rotate the latest N reviews.
Order
Newest first or random.
Minimum reviews
Only show once you have enough reviews.
Stars, photo, name
Shown in the card layout.
Delay between reviews
Spacing for the rotation.
Targeting
Pages, devices, languages, countries.

Copy you can use

  • "Best fit I have found in years." - Daniel, Ohio
  • "Setup took one call." - Amara, Lagos
  • "My kids ask for it every week." - Hiro, Osaka

How do you set up a review popups?

About ten minutes, most of it writing good copy.

Tilly the red panda mascot, here to help
The pixel, once per site
<script defer src="https://app.autosocialproof.com/pixel/YOUR_PIXEL_KEY.js"></script>
  1. Add the pixel once

    If your site already has the AutoSocialProof pixel for this campaign, skip this. Otherwise paste the one-line script before </head>.

    Already there.

  2. Create a review popups

    In your campaign choose "Create notification", then "Reviews". Write the text, pick a theme and a position.

    Looks like my brand.

  3. Connect where the data comes from

    Webhook, Import, Other widgets. Until data arrives, the widget shows the text you wrote, so keep it true.

    Data is flowing.

  4. Pick the moment and the audience

    Set the display trigger (delay, scroll, exit intent, time on site, pageviews, inactivity, click, hover or element visible), frequency, pages, devices, countries and languages.

    Product pages, after 6 seconds.

  5. Save, then read the numbers

    Impressions, hovers, clicks, CTR and form submissions appear in the widget statistics. Change one thing at a time.

    Clicks are up this week.

What mistakes should you avoid?

Writing or editing reviews yourself. The FTC's 2024 rule on reviews and testimonials bans fake and misleading reviews; only show what customers actually wrote.

Showing only 5-star reviews from 2019. Rotate recent ones.

Very long quotes. Two lines read in a glance; link to the full review.

Plan note: the review popups is included on every plan, including Free (25 widgets, 100K impressions a month). Compare plans.

Review popups questions

Can I show my Google or Trustpilot reviews?

Yes, by sending or importing the reviews you received there. The widget does not scrape third-party sites, so you stay in control of which genuine reviews appear and can link to the original profile.

Which fields does a review need?

A title (usually the reviewer's name), a description (the review text) and stars from 1 to 5. An image is optional.

Can I edit a review to make it shorter?

Trim only for length and never change the meaning. Rewriting a review into something the customer did not say makes it misleading. When in doubt, link to the full review.

Is showing selected reviews allowed?

Highlighting real reviews is normal, but the FTC rule announced on Aug 14, 2024 prohibits misrepresenting that displayed reviews represent most or all reviews when negative ones were suppressed. Don't claim "all reviews" if you filtered them.

How many reviews should rotate?

Five to ten recent reviews in random order keeps the widget fresh for returning visitors.

Do star ratings appear?

Yes. The stars value from 1 to 5 is shown on the card.

Can I show reviews only on certain products?

Yes. Create a review widget per product or category and use page targeting such as "URL contains /products/candles".

Will review popups get me Google review stars?

No. Review stars in Google results come from structured data on your own pages under Google's rules, not from popups. The widget is for visitors, not search results.

Try the review popups on your own site.

Free plan, every widget type, 100K impressions a month. Upgrade only if it earns its keep.

  • Free plan: 100K impressions a month
  • No card to start
  • 30-day refund on paid plans
Tilly the red panda celebrating a new signup
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